I run multiple companies, three kids, a rental portfolio, and my home. Here is exactly what I automated first with AI, and why it changed everything.
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Ramblings
Latest
I DM'd Timothée Chalamet in Cleveland and I Have Zero RegretsI bought flights to Atlanta, Cleveland, and San Antonio in six weeks. I DM'd Timothée Chalamet. Mark's Apple Watch thinks he's dying. We are both fine.
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Long-form YouTube videos earn 94% of AI search citations. Shorts get just 5.7%. Here is why founders need 10 to 20 minute how-to videos to win AI visibility.
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94% of B2B buyers now use AI to evaluate vendors. Here is the 6-step system to become a best answer brand AI tools and search engines keep picking.
Read →Client Case Studies
A managed services provider in ambulatory healthcare grew qualified pipeline from $2.2M to more than $10M in four months. Same team. Same effort. A GTM system that finally matched the people running it.
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Mark Gordon built the company. Nicole Gordon built the systems. Four years, eight-figure revenue, and a seven-figure exit to E Mortgage Management.
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Three years without a new client. A focused four-month engagement rebuilt their GTM foundation and led to six new enterprise clients.
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Free Downloads
The Core 4
GTM Framework
The four-pillar system IGTMS installs in every B2B engagement: Messaging, Lead Generation, Sales Execution, and Revenue Technology. Download the framework and the GTM Playbook free.
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From Nicole's Desk
Nicole Gordon writes at Gordon Guide on AI, founders, real estate, and building a life worth building. New posts weekly.
AI is following the same adoption curve Zoom did in 2020. Most companies are watching from the sideline while the window closes.
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Read →Execution wins operations. Narrative wins wars. What the Venezuela hostage rescue taught me about AI and information control.
Read →Every five years, a handful of books reset how I think. Here are the ones that have stuck and why they matter for founders.
Read →Discipline is not punishment. It is the clearest signal you can send yourself that you believe in what you are building.
Read →Find out where your GTM is leaking revenue.
Take the free GTM Score assessment. You'll get a breakdown of exactly where you stand across Messaging, Lead Generation, Sales Execution, and Revenue Technology.
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